Trust, transformation, and the revenue-ready future of sports streaming

Trust, transformation, and the revenue-ready future of sports streaming

August 6, 2025 | 2 min read

SportsPro StreamTime Sports podcast series

Streaming promised to change sports forever—more convenience, more choices, and better experiences. But in 2025, the reality is that even major platforms face real challenges. To explore this, we’ve partnered with the SportsPro StreamTime Sports podcast on a four-part series that tackles these tough issues head-on. 

Together, we’re uncovering what’s holding streaming back, how the industry can rebuild trust, and where revenue opportunities really lie. 

🎙 Episode 1: “ESPN and UFC: Streaming’s Big Wake-Up Call” 

Even industry giants can get it wrong. 

ESPN’s struggles handling pay-per-view streaming for UFC events exposed serious weaknesses. In this StreamTime Sports episode, Erik Ramberg (VP Business Development) explores why even the biggest platforms find streaming live sports challenging—and how issues around reliability and consumer trust directly impact revenue. 

Key takeaways: 

  • Why scale alone doesn’t ensure streaming success 
  • Managing risk and reliability for live events 
  • The hidden business costs when viewer trust is damaged 

🔗 Listen on Spotify | Apple Podcasts | Youtube 

🎙 Episode 2: “Amazon and Piracy: The Fire Stick Problem” 

Piracy isn’t a niche issue—it’s a $28 billion problem for sports. 

In this StreamTime Sports episode, Paul O’Donovan (Senior Director Market Development) discusses the rising threat of piracy linked to devices like Amazon’s Fire Stick. We examine who’s responsible, why platforms need to act proactively, and how failing to protect content hurts trust and revenue. 

Key takeaways: 

  • Understanding the modern piracy landscape 
  • The critical link between content protection and trust 
  • Why distribution strategies must prioritize security 

🔗 Listen on Spotify | Apple Podcasts | Youtube 

🎙 Episode 3: “How AI is revolutionising your streaming experience” 

Personalisation isn’t optional — it’s the battleground for viewer loyalty.

In this StreamTime Sports episode, Richard Kearney (Senior Director Product Management) explores how AI and machine learning are transforming subscriber acquisition and retention. He shares insights on redefining content recommendations, boosting engagement, and driving platform growth — and looks at how sports and entertainment streamers can balance personalisation with discovery to reduce churn and maximise lifetime value. 

Key takeaways: 

  • How AI personalisation transforms content and experiences.
  • Why smart discovery boosts engagement and cuts churn.
  • How AI helps platforms deepen fan loyalty and stay ahead.

🔗 Listen on Spotify | Apple Podcasts | Youtube 

👉 Follow the streamtime series 

https://www.sportspro.com/insights/podcasts/streamtime-podcasts/ 

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